In a world where a smartphone is often someone’s only computer, camera, and business tool rolled into one, device longevity and everyday reliability matter more than ever. Samsung’s newly launched Galaxy A37 5G and Galaxy A57 5G, both introduced in early 2026, are designed with exactly that in mind — offering flagship-like features at a price built for the mid-range market.
Bigger, smoother screens for everything you do. Both phones come with 6.7-inch displays running at a smooth 120Hz refresh rate, making everything from scrolling social feeds to watching videos and gaming feel fluid and responsive.
Battery life that goes the distance. With 5,000 mAh batteries and 45W fast charging, users can power through a full day of calls, content creation, navigation, and streaming — and top up quickly when they need to head out the door.
Vivid video, steady shots, cleaner photos. True to the Galaxy A-series reputation, both phones offer HDR video recording for richer color and detail, built-in stabilization for smoother footage on the move, and AI tools like Object Eraser to clean up photos in seconds.
Edit and publish without ever opening a laptop. On-device editing tools let users trim, enhance, and prepare content for social platforms directly from their phone — ideal for creators, students, and small business owners juggling content on the go.
A phone that’s built to last. Perhaps most notably, Samsung is backing both devices with 6 years of software updates, meaning users get long-term security patches and feature upgrades — a rare commitment in the mid-range segment and real value for money over time.
Priced for accessibility. In Kenya, the Galaxy A37 5G starts at KES 49,000, while the Galaxy A57 5G starts at KES 60,900 — putting durable, feature-rich smartphones within reach of a wider range of budgets.
With strong displays, all-day battery life, capable cameras, and years of promised support, the Galaxy A37 5G and A57 5G aren’t just budget-friendly options — they’re smartphones designed to grow with their users, one update at a time.